SWOT Analyze yourself

I was reading through a book when I added a new jargon called SWOT to my vocabulary, many of you who have studied MBA might relate to it from marketing chapter or some other topic from your syllabus. SWOT stands for Strength, Weakness, Opportunity and Threat. While the book explained that how it’s an important part of analyzing competition and competitors I related it to our daily requirement. Each of these parameters walk with us in our day to day journey of life but more often than not we tend to turn blind to one of them or all of them and when we lose track of these four parameters we often start feeling lost and aimless in life. It is when we ourselves or someone points us towards these parameters directly or indirectly that we realize what we were missing on. Now since we have discovered/re-discovered this word let’s make it a part of our daily routine to analyze ourselves on these four parameters without any fail. While repeating the same pointers of strength everyday would work as a source of self-motivation, repeating our weaknesses would aid us fighting it and push us mentally to find out solutions to get rid of them, analyzing the opportunities and threats on daily basis would aid us dealing with daily chaos created by external factors that affect our lives.

Remember there is only one way to daily growth that leads us to being a better person tomorrow, and that is self-monitoring and analyzing.

Manisha Dawar